Business Development
Strategic pursuits require customized marketing and business development materials along the journey. Communication materials that represent projects and proofs that are relatable to the client. Specific information that is organized to tell a story, deliver value, and showcase a successful project goal. Below are two examples of business development materials used during the process. Not proposals, qualifications, or information but stories, diagrams, infographics, and copywriting directed toward the potential client.
Top Row - Stantec Regeneration Brochure for Municipal Program Management Services
Bottom Row - MWH - 100 Resilient Cities Partnership Program for Risk and Resiliency Services
Proposal Management
The proposal process for public projects varies greatly by city, agency, and municipality structure. Requirements can be hyper specific to no specifications at all. This is where a strong brand with strong brand attributes can make a huge impact on winning proposals. Design, content, and managing the process with a variety of team members from the creative to the technical. Successfully managing the proposal team through the process can be representive of the final outcome, a winning proposal.
Top Row: MWH/Stantec - Owner’s Advisor for the Mountain Home AFB Pipeline and Water Treatment Facility
Middle Row: MWH - Design and Operation of Demonstration Facility for Regional Recycled Water Facility
